Hello I'm Lorri, an experience designer, creative strategist and visual facilitation activist.

I founded visual matters to share the transformative impact lived-experiences and visual thinking has on business for good.

I support people and teams as they revisualise their purpose and clarify business direction.

Visual thinking:
where efficiency meets joy.

What we do.

Visual matters can design and execute:

Company-wide or incremental team #transformation and #changeinitiatives

#meetings #workshops #events — visualizing strategic outcomes

Reframe & clarify complex #projectplans with multiple stakeholders — #strategicscope, #stakeholderpersonas, #successmetrics

Activate #research and #designtools for #ideation of products, services, processes, and brand innovation

Co-create #narratives to #communicatepurpose and #data-driveninsights to C-level, internal employees and external clients

The why.

Everyone has the capacity to participate in shaping the world.

Change is ever-present in organisations.
 Let's embrace change to shape a better work-life for everyone.

Fusing the power of visual and strategic thinking supports organisations and teams to become more adapable and resilient.

Lorri eases the change-burden, guiding multimodal experiences 
that restore enthusiasm & collective action.

What clients say.

"Lorri worked with us to translate our technically driven IT strategy and into a narrative that was our own; a business story that resonated with our C-level suite and customers. She helped our team deliver on strategic objectives but also get critical stakeholder buy-in and funding."

Milton Cyrus, OLX Group
Head of Business IT Infrastructure Group

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"I was lucky to work with Lorri on a challenging project. Employees needed to sprint for a quite long time to meet external deadlines. We needed to re-connect with colleagues, motivating them to sprint a little bit longer, while most importantly showing them the way out of the sprinting mode and how we proceed thereafter. Lorri has demonstrated very strong skills to grasp a complex situation fast and with a compassionate heart and a brilliant mind she helped us visualize and tell a strong and impactful story."

Dr. rer. pol. Arne Heissel, Midge Medical
Head of Market Access and Outcomes Research

In good company.

Lorri has collaborated with great partners:

#Connection Team Development & Culture

#Ideation Product & Service Innovation

#Transformation Organisational Design

#Activation Brand & Business Strategy

Focus areas.

Find visual matters in Berlin workspaces & globally — in-person, online and in hybrid environments.

Lorri collaborates with experts in business psychology/organisational change, UX/UI design, sustainability, life sciences and more.